Melo Motos
Industry: Automotive Finance
The Challenge
Melo Motos, a leading motorcycle retailer in Latin America, was investing $10,000 USD monthly in marketing to generate leads. However, their success created a new problem: they were receiving more WhatsApp inquiries than their human team could handle. With tight profit margins, hiring additional staff wasn't feasible, and many leads required extensive pre-purchase consultation and credit analysis.
Our Solution
AchieveApex implemented a two-phase AI solution: 1. Initial Phase: Deployed an AI specifically trained to handle incoming leads and gather credit application information efficiently. 2. Advanced Phase: Developed a custom automation that integrated credit analysis directly into the WhatsApp conversation, providing real-time credit decisions.
Implementation Details
- Trained AI to manage initial customer inquiries and qualification
- Automated data collection for credit applications
- Integrated real-time credit analysis system
- Implemented automated CRM updates
- Created a streamlined workflow requiring minimal human oversight
Key Results
80%
Staff Reduction
Reduced from 5 agents to 1 supervisor
$10k
Monthly Marketing
Maintained with improved ROI
100%
Lead Response
All inquiries handled automatically
24/7
Credit Decisions
Instant automated approvals
"The AI solution not only solved our initial customer service challenge but transformed our entire credit approval process. What used to require multiple staff members and hours of analysis is now automated and instant, allowing us to scale our business efficiently."